How Do I Price My Items?

Each season,  I get a lot of questions about how to price items the sale. I am always hesitant to offer suggested prices due to the sensitive nature of a consignor’s items!  I am a mom. I remember when the outfits were worn, which party, family outing, and the favorite toy my children had to have!  Pricing is a tricky business. Please do not be offended by my recommendations.

As a general rule, consignors will want to price their items from 1/4 to 1/3 of their original price.  If your item is a name brand or boutique, you can price closer to 1/3 of its original price. The most important question that you can ask yourself while pricing is

“What would I pay for this?”

A quick note for consignors who have boutique items to sell,  typically boutique items such as smocked outfits and other specialty boutique brands are priced 1/3 of its original price.  Please keep in mind the brand and condition of the item.  

The consignors who earn the most money have items priced in the ranges of $5.00 – $15.00 and generally bring a lot of items to sell. A few high quality items will really add up quickly!  You can always count on toys, baby equipment, nursery items such as gliders, changing tables and strollers to sell well. Always keep in mind that your GOAL is to SELL your items, otherwise, you will be taking it home with you at the end of this sale, so be careful to not overprice.

Exceptions to the rule are outdoor play equipment, strollers, furniture, pack-n-plays, and other large ticket items. For these items, depending upon condition consignors can price from 1/3 to ½ of original retail.

Here are some guidelines as a starting off point.  This is not a complete list, but you should get an idea of price ranges. 

Clothing:
Shirts:  $2-$5
Pants:  $3-$5
Shorts:  $2-$5
Dresses:  $3-$15
Swimsuits:  $3-$7
Pajamas:  $3-$7
Coats:  $3-$10
Overalls:  $3-$6
Holiday:  $5-$15
Boutique Brand:  $10 and higher (depending on brand and condition) 

Equipment:
Stroller/Umbrella:  $5-$10
Stroller/Lightweight $15-$45
Stroller/Single:  $10-$65 (depending upon brand)
Stroller/Double:  $15-$75
Stroller/Jog:  $35-150 (depending on brand / single or double)
Stroller/High End Brand (Peg Perego)  1/3 to ½ of original price / condition
Exersaucers:  $15-$45 (depending upon activities / condition)
Pack-n-Play $25-$65 (depending upon attachments)
Changing Table:  $25-$75
Swings:  $15-$45
Bouncy Seats:  $15-$35(depending upon equipment)
Outdoor equipment is always in high demand, please check toysrus.com
Power Wheel Toys, please check powerwheels.com

I hope this helps you find a pricing rhythm, clean out the closets and take it straight to the bank! How to price your children’s clothing is one of the keys to success, the other is to start pulling your items early!